OyVey It's Funny
(The Crowd-Sourced Menu)
You submit. The Lab votes. Top 10 go on the real menu. Win the 10-10-10 reward. The most democratic menu in food history — powered by the people who eat it.
The Word Behind the Dish
Why OyVey?
Oy Vey (אוי וויי) — Yiddish. An exclamation of dismay, shock, or disbelief. Literally "oh, woe."
Every culture has an equivalent. The Italian mamma mia. The Russian oy bozhe. The American oh my god. But Oy Vey carries something extra — a shrug. A laugh. The Jewish ability to look at disaster and find it slightly funny.
"Oy vey, what did they put in this dish?" That's the reaction we want. Not horror. Not confusion. Just that perfect mix of surprise and delight that makes you say: I can't believe this works — but it does.
OyVey It's Funny is the community menu. The Lab votes on your ideas. The weird ones. The brilliant ones. The ones nobody expected. Top 10 go live. Because sometimes the funniest idea is also the best one.
Every culture has an equivalent. The Italian mamma mia. The Russian oy bozhe. The American oh my god. But Oy Vey carries something extra — a shrug. A laugh. The Jewish ability to look at disaster and find it slightly funny.
"Oy vey, what did they put in this dish?" That's the reaction we want. Not horror. Not confusion. Just that perfect mix of surprise and delight that makes you say: I can't believe this works — but it does.
OyVey It's Funny is the community menu. The Lab votes on your ideas. The weird ones. The brilliant ones. The ones nobody expected. Top 10 go live. Because sometimes the funniest idea is also the best one.
The 10-10-10 Rule
How It Works
10
Top 10 community dishes go on the real menu
10
Stay in the Top 10 for 10 consecutive weeks
10
Win 10 days of free eating — you + a friend
Submit a Dish
Got a wild idea? A Jewish word + any food in the world. Follow the Canon. Submit it. Let the Lab decide if you're a genius.
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Vote on Ideas
Sign in and vote on community submissions. Every vote shapes the real menu. Your taste literally becomes Oy Pizza.
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Win the 10-10-10
Your dish stays in the Top 10 for 10 weeks? You win 10 days of free eating — 10 visits, each with a friend. On us.
The Prize
😂 The number 10 has deep Jewish resonance — Ten Commandments, Ten Plagues, the Minyan (minimum quorum of 10 for prayer). This is not coincidental.
Submit Your Dish →